Advertising unit 9

Final Project 1: Develop and Document a Local TV Commercial

Please review the following link in regards to creating a 60 second TV commercial at

http://www.procopytips.com/tv-commercial-script

Please download the document in the website reading to develop all of the information required for the 60 second commercial for a product for your local community. Once this activity is complete you will provide a 5 page APA paper based on these 6 topic questions:

– Why did you create or select this local product?

– Why is this product important to your community?

– What is the demographic of this community (will require Census Data)?

• Age
• Income
• Education
• Population

– Will any of the Census information impact the success of this product (explain)?

– Explain how you fit in the demographic of this community and would it impact you buying this product (explain)?

– What did you learn from this exercise (conclusion)?

5 page APA Paper, 3 outside references (course book and website cannot be used as references in this Assignment)

Assignment Checklist:

• Write your original response in Standard American English, paying special attention to grammar, style and mechanics.
• Respond to the questions in a thorough manner, providing specific examples of concepts, topics, from question 1, and specific examples of the impact on you from question 2.
• Ensure that your viewpoint and purpose are clearly stated.
• Demonstrate logical and appropriate transitions from one idea to another.
• Your paper should be highly organized, logical and focused.

Please submit a 5 page APA Paper with 3 outside references (course book and website CANNOT be used as references in this assignment).